Friday, March 16, 2012

I've Joined Wooz.in

I've been back in Jakarta, Indonesia for about 2 weeks now, and have started working for the past week; so I think it's a good time to officially share here what I'm working on. As my work has a lot to do with social media, I might as well announce it on my personal blog as well.

I have joined Wooz.in, a company founded by my university friend Ramya, which is basically a technology services company that uses RFID tag technology for social media amplification. Simply put, once you register and connect your Facebook, Twitter or any other social network account to a Wooz.in-powered RFID tag, you can tap that card to an RFID reader to 'like' things, check-in to places, and take a picture at a Wooz.in photo booth to upload to Facebook and other social networks. This creates a wonderfully engaging experience - I'm not exaggerating, I've seen it in action myself - and the possibility to connect social media with the 'real' world. Here's a video of it in action:

[youtube http://www.youtube.com/watch?v=m_Fk3LgMwzs]

We currently power various events, and we're hoping to expand our activities into other areas as a technology solution. I'll also be writing on the Wooz.in blog to talk about, well, work! But I promise, it won't be just the usual string of 'my company is currently doing this and that at where' and I'll write about the industry in general as well. If you have any questions or inquiries, suggestions, or anything at all, you can contact me directly at ario.tamat[at]wooz.in.

So, wish us luck!

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